LONG BEACH, Calif. — Here we go, again. The idea of lifting the curtain on the business-to-business trade show for consumers continues to gain steam, with Agenda on Saturday capping its traditional trade show with a consumer-facing festival. It was the big buzz locally, especially with Agenda once again running in conjunction with the Dew Tour skateboarding competition at the Long Beach Convention Center compound. The festival included performances on Saturday from Brockhampton, Lil Yachty and Na-Kel Smith, among others. There were also more than 500 pop-ups from brands such as Chinatown Market, The Hundreds, Pintrill, Herschel Supply Co., Ripndip, Champion and Dr. Martens. Panels featured skateboarders such as Pat Ngoho and Steve Caballero, actors from the Netflix series “Game Over, Man!” and a talk on reselling with StockX chief executive officer Josh Luber. Athlete, musician and designer meet-and-greets, plus a bevy of food trucks, filled out the day. Click Here For Street Style Looks From the Festival and Dew Tour Click Here For More Pictures From Agenda Festival and Dew Tour It was a proposition consumers were willing to pay for, with festival tickets costing $60. VIP tickets, promising perks such as prime spots for shows and limited-edition product, cost $95 and sold out ahead

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